Well, long in the tooth is an understatement here lately.
Judging, not so much by our friends and patrons, from whom we still get the occasional kudos for our website, but by the mellifluous and subtly patronizing emails we receive in the dozens per week from all those fans from far away lands that so generously offer their expertise, time and energy, for a small fee of course, to pointing out how beautiful and effective our website is while at the same time, in the kindest manner, how crappy, how antiquated, how 1999 it is. Like Lloyd Christmas we're tired of our website eking it's way through life, we want to see it flourish and grow.
So we've been working on the new site for the last year. All of the text has been pored over, some of it rewritten by our resident wordsmith. Some of the principle photography, no idea what that means but it sounds good, has been re-shot, and the entire look and structure of the site has been properly coded. We used real code this time finagled by a real person who has put in a lot of time bolstered and fueled by uncountable Jack's pepperoni pizzas.
The site now looks all grown up but we hope, not too flash. The links all work, we think, the days of telling customers "you're looking at a cached version.....no no, add an l on the end of htm......you can't get to that page from there, that link is wrong, go to this website then hit crtl f5 and it will take you to another website that holds the older version which will redirect you to one of our vendors, their site has the correct link back to our website......" We have a proper cart, something we introduced earlier this year but is now even better, and an account login if you choose. We've added a static header that remains in it's proper place without some kind of incremental shift in the wrong direction every time you click on a link because the previous Webmaster was way closer to a Dungeon Master than a real coder (actually most previous DMs are probably pretty good webmasters,......not this one he's way closer to the attributes of a Barbarian than a magic user, hits points high, intelligence points not so much). The home page has one of those fancy rotating carousel image things that's mostly annoying but we've kept it toned down a bit. We've added an About page that still doesn't say much but should satisfy anyone who still thinks we're a family of hicks making an odd vise here or there while sitting on the divan watching our stories and suckin' on ribs....hey wait a minute.....
So thanks to the crew at Benchcrafted that allowed me to finally upgrade to Windows 10 for fear that ditching Windows 7 would have rendered my copy of Dreamweaver 4 inoperable, the most shocking bit being that the copyright on the splash screen is 1997-2000!. So yes, I guess we have been coding like it's 1999. I hope I never again have to code a single line or think about cascading somebody's style sheet, or render a layer and convert it to a table.
Now if the robot overlords could just do our bookwork.....
And in the vein of getting current........just like Signor Roberto we would like to say "the rent stay lika before!" but unfortunately it can't. We only really raised prices 1 time in 10 years! There have been a couple small adjustments in those years but the current M series Tail Vise is only $10 more than it was 6 years ago or more, and that was an off the shelf handwheel not the current custom cast unit. The Glide M is only $100 more than it was 6 years ago, again with an off the shelf wheel........but it now includes a Crisscross which is $100 so it hasn't actually risen in price at all, and that after adding a custom wheel and 3x knobs. Mag-bloks have only gone up $3 & $5 respectively.......ever! So expect some increases in the next few weeks across the board mostly. We had wanted to get the increases in before we launched the new site but it will just have to happen in spurts sometime between now and January. Don't get too worrisome though, the increases for the most part will be small.
Launch should be Friday Dec. 1.
Next up: the blog is getting a face lift too, but that won't happen for a few more days yet.